* Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes.
*As you read this summary, you will discover how to make changes in a company in eight steps.
*You will also discover : that you must not stand still; how to alert others of a problem in the company; how to find solutions; how to get others to buy into your ideas; how not to rest on your laurels.
*« Alert on the ice floe » sounds like a fable, but is not a fiction. To get a message across, John Kotter and Holger Rathgeber tell the story of a colony of penguins, unknowingly following the eight stages of change. This book, full of humour, can be useful to all, and is to be shared without moderation.
*Buy now the summary of this book for the modest price of a cup of coffee!
